When you break down the actual components of Internet marketing, it all comes down to variants of coding a website to meet the requirements of the search engines.
While there are many ways to grow your presence online, one of the truest ways to make sure your efforts will continue to work for you years from now, is to be sure your efforts are properly optimized.
From press releases to blogs to articles to whitepapers, anything that appears online should be optimized, since you never know how someone will first come to learn of your product or service.
Videos uploaded to YouTube or Google video should be optimized. Podcasts can be optimized. Your RSS feed can be optimized.
Getting the point?
Since the engines are always looking for the most relevant content, if your content is properly optimized, it has a better chance of staying ranked for long periods of time.
Anything that appears online or exists in digital format on the web can be optimized. It only takes a little bit of extra effort, but the payoff is well worth it.
While there are many ways to grow your presence online, one of the truest ways to make sure your efforts will continue to work for you years from now, is to be sure your efforts are properly optimized.
From press releases to blogs to articles to whitepapers, anything that appears online should be optimized, since you never know how someone will first come to learn of your product or service.
Videos uploaded to YouTube or Google video should be optimized. Podcasts can be optimized. Your RSS feed can be optimized.
Getting the point?
Since the engines are always looking for the most relevant content, if your content is properly optimized, it has a better chance of staying ranked for long periods of time.
Anything that appears online or exists in digital format on the web can be optimized. It only takes a little bit of extra effort, but the payoff is well worth it.
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